Ribble Cycles have signed up as official bike partner for the Drops-Le Col supported by TEMPUR racing team.
The UK-based UCI Women's Continental Cycling Team have signed a two-year deal that will see them ride Ribble's Endurance SL R model equipped with Shimano Ultegra Di2 groupsets and Mavic wheels.
"Our ambition to compete at the very highest level and to become the most exciting racing team on the road was instantly recognised and matched by Ribble's to be our bike partner for 2021 and 2022," he commented.
"Like the team they are very much an international brand with a British heart; backed with a wonderful race/performance heritage at the very highest level of the sport.
"It's truly an exciting chapter for both partners and we can't wait to get into action on our new Ribbles next month at Setmana Ciclista Valenciana."
"Andy Smallwood, CEO at Ribble Cycles, added: "Elite Road Racing is the epitome of rider and machine moving in perfect harmony together and this has been ingrained in Ribble Cycles' DNA for over 120 years. This is why we are very excited to be working with Bob and the Drops-Le Col supported by TEMPUR racing team, giving their riders a competitive advantage through the design and technology of our world-class range of bikes as they compete on the world stage.
"Watching the team and the Ribble brand in the thick of the action against the best in the world in one day classics and major stage races is going to be amazing and perfectly aligns with the next phase in the growth of the Ribble brand."
New Bike Day: The Ribble Endurance SL R
The team will be racing on the Ribble Endurance SL R and Ultra TT models, with the frames finished in a stunning Ribble Custom Colour livery design that has been created in conjunction with the team to ensure they stand out in the peloton.
Equipped with disc brakes and colour-coded finishing kit from Ribble's house brand Level, it's a fine looking machine.
Here's the full spec:
- Frame: Ribble Endurance SL R-Series Disc Frame
- Fork: Ribble Endurance SL-R Disc Fork Black
- Groupset: Shimano Ultegra Di2 Disc Climbers Groupset
- Wheelset: Mavic SLR 45 Pro edition
- Tyres: Continental GP5000 TL Folding Tyre 700x28mm, Black
- Inner Tubes: Vavert Inner Tube 700X25/32 LV60mm
- Handlebars: Level 5 Carbon Integrated Road Bar and Stem and LEVEL 3 carbon aero wing bar
- Saddle: Fizik Luce (Women's) Large S-Alloy Rail One Size, Black (models will vary by rider choice)
Ribble say the bike weighs in at 7.6kg in a size medium.
As for the first taste of action, the race calendar has yet to be finalised - but the Settmana Ciclista Valencia, Omloop Het Nieuwsblad, GP Samyn and the Healthy Ageing Tour are pencilled in as the launchpad into what promises to be an exciting season.